Marketing Agency Valuation Calculator
If you are looking to sell your marketing agency or just want an idea of what it could sell for, fill out the calculator questions below and we’ll get back to you within 24 hours with an approximate valuation of what your marketing agency is worth.
Please note that no calculator is exact and there are a lot of variables that determine the value of any business. The calculator is intended to give you an idea of what type of valuation you can expect to find.
Each business is evaluated individually, serious inquiries only please.
Select all that apply How many people run this business currently? What channels represent more than 20% of your website traffic? How old is your business? How much net profit did the business make in the last calendar year? How many customers drop off per year? What is your average monthly fee for each client?
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What Marketing Services Does Your Business Offer?
How large is the team?
Description Information Quantity Price Discount : Total :
Select all that apply
How many people run this business currently?
What channels represent more than 20% of your website traffic?
How old is your business?
How much net profit did the business make in the last calendar year?
How many customers drop off per year?
What is your average monthly fee for each client?
If you are early in the exit planning process and looking for some direction on how to make your business more appealing to buyers, try reading our how to sell a marketing agency article. In addition, if your business generates over $200K in annual profit, feel free to get in touch with us and we will setup a time to discuss your exit plans with you.
Marketing Agency Buyers
Believe it or not, the majority of marketing agencies sell to other marketing agencies. Once businesses get to a certain amount of revenue and number of employees, their growth may stagnate. This is a common problem amongst marketing agencies. Fortunately, the industry lends itself to agglomeration. This means that it often times makes sense for one marketing agency to acquire another or a few others.
Because the larger agency already knows the industry, has a reputation, has processes in place and can deliver, it often times makes sense for them to buy another, smaller agency to add their clientele to their existing business. They also may be able to tack on additional services to increase this clients monthly bill. This is commonly referred to as a roll-up or agglomeration. Because it is not necessary that acquirers be located in the same region as the business they are buying, this is common practice for large marketing companies.